From performing Keratin treatments to our exclusive Beach Wave, every hairdresser at Gene Juarez Salons & Spas is trained as a specialist in his or her chosen field. By allowing our team to focus on one area of service and then consult together to complete your experience, you can be assured that you are receiving a personalized service with results as individual as you are.

Keratin Smoothing Treatment$300+
A revolutionary new service, the Cezanne Keratin Smoothing Treatment is 100% formaldehyde free, eliminates frizz and provides brilliant shine. Hair is more manageable, drying and styling time is dramatically reduced and results last for months. Depending on your hair's length and thickness, service time may vary. Average service time is 2 hours. Service may require more than one appointment and a consultation is recommended.
Express Keratin Smoothing Treatment$150+
The same beautiful effect as the full service. Takes about 45 minutes to complete and results last up to 4 weeks. Add to any hair service.
Tame disobedient curls and textured hair with a sodium or thio Relaxer treatment. Your stylist will help determine the best relaxer system to use to create your new look. A consultation is recommended.
Thermal Straightening$750+
This revolutionary retexturizing treatment produces extraordinary results. A consultation is recommended.
The Beach Wave$140+
A straight-from-the-beach-look every day! Meet the new generation of perm with the Beach Wave. Your hair will be transformed in a soft loose texture that gives instant body and is easy to manage. A conditioning treatment is included for a frizz-free and soft finish. A Haircut is recommended to rebalance your new texture and style.
Permanent Wave$138+
Add body, curls and movement to your hair.

Services are available at most locations – check for availability.

A $1 Environmental Stewardship Fee is charged on visits under $35 and $2 for $35 and up. Learn more about our commitment to environmental change.